Information Design - FINAL PROJECT
5.1.21 - 21.2.21 (Week 1 - Week 7)
Sajiya Mir (0340836)
Information Design
Bachelor of Design (Hons) in Creative Media
Final Project
Instruction
Week 1
Week 1: Briefing
Tuesday, January 5,2021
Mr. Shamsul briefed us about the final project, and we got into groups of 4 and discussed ideas for our project ideas. For the final project, we had to create an infographic that educates the viewer about the topic of our choice. The few topics we came up with were:
Origin of Covid - Is covid from china? , from animals?
Covid as a biological weapon
Muslim are terrorist - statistics of contribution, Islam help Christian
Diet Drinks/tips - gain money from selling false diet drinks
5G Radiation - covid spread through radiation, caused technology companies struggles
Covid Vaccination - side effects, anti-vaccination
Covid is not contagious - treat them as normal flu, take this virus lightly
After discussing all the possible topics, we decided to choose a topic that would be relevant to the current situation, and so we decided was the very unfortunate disinformation:
“ COVID-19 Is Not Contagious”
Fig.1.0 Proposal Presentation
Week 2:
Tuesday, January 12,2021
As we were having difficulties coming up with data for our topic, we decide to change our topic to something easier to research and something more engaging for the viewers. So we brainstormed new misinformation/disinformation:
- Eating food within 5 seconds of dropping it on the floor is safe.
- Shaving makes your hair grow back thicker.
- Swallowed gum takes 7 years to digest
- Sugar makes children hyperactive.
- Healthy teeth should be perfectly white.
We all voted on the topic that we found the most intriguing and decided on:
'5-second rule for food.'
Once again, we worked as a group to answer all the questions Who, What, Where, Why, and How about our topic.
Fig.1.1 '5-second rule' Notes
Fig.1.2 Proposal Presentation ' 5-second rule.'
Once our topic and research were approved, we started to work on our mood board and storyboard. We divided our group into two teams, an illustration team with Cynthia and me and an animation team with Della, Timothy, and Caitlyn. As I was in the illustration team I decided to make the mood board. I asked my team members to find me images of any art styles they like and from there I created a mood board for the character design, the background design, and the fonts. I had to do some research on what fonts are usually used in the infographic.
Fig.1.3 Moodboard
I began to draw out some character designs with the mood board that embodied the art style we were aiming for. I tried to draw basic characters so that redrawing would be simpler. As the art style from the game 'Dumb Ways to Die' was our inspiration, some shapes are similar. I tried to use what I learned about character design during IVN last semester, where the shape reflects the type of character you are trying to portray. Most of the characters I drew were very round with some slight differences because I wanted to show the characters as kind, cute characters. I think when you have cute characters in the video, especially infographic videos it can help retain the viewer's attention.

Fig.1.4 Character design first draft
Week 3:
Tuesday, January 19,2021
This week our group finalized the character designs and all the elements that needed to be drawn. I changed the design for character C as I was not very happy with it. Then I drew all the food elements while Cynthia worked on Genghis khan, Julia Child, and the clock.
Fig.1.5 Character design color
Fig.1.6 Cynthia's character design color
Week 4:
Tuesday, January 26,2021
This week Mr. Shamsul wanted to see our animatics for Act 1, so I started with a simple background design and just copy-pasted the characters into the scene. I added arrows to indicate to the person animation the movement of the characters and where to zoom in or zoom out.
Fig.1.7 Act 1 Animatic draft
After I was done with the animatics we started working on all the scenes. We a divided the workload by Cynthia illustrating act 2 and with me illustrating act 1 and 5. The rest of the scene didn't really require many illustrations and the animation team just needed to work on the data.
Fig.1.8 Act 1 Illustration
Fig.1.9 Act 1 Illustration
Week 5:
Tuesday, February 2,2021
This week we showed Mr. Shamsul our final character design and our animatics. He gave us feedback on what we need to improve on and also suggested we let our family members watch the video and as for their feedback. So first the animation put together the video:
Fig.2.0 First draft animations
After watching the video we asked our family to watch the video and during our meeting we discussed what needs to be improved. We broke down each scene and listed what needs to be changed:
Scene 1:
- A and b should be walking align
- Timer countdown 5 - 1 sec
- shorter B wriggles and bushes moving
- lower background music
- C extending color
- intro comes in ( chewy font) ( longer animation)
- bacteria moving animation individually
Scene 3
- background-color
- bacteria moves individually
- kid eating cookie animation
Scene 2
- 13-14 century ( change animation ) + don’t disappear
- “ding SFX” Genghis Khan name appeared in arrow
- wait a second before zooming to chicken
- usual first before thumbs up ( food is good)
- slide to California zoom
- slide scene kitchen and Julia child
- drop lamb and stop to read the bible text
Scene 4
- bacteria closer to the food ( sticks to the food) 2 bacteria
- zoom to the 2 bacteria ( either side ) ( gummy in the middle) ( bubble text shouting) (SFX yea)
- clock appeared later
- gummy in the middle
Scene 5
- food poisoning list down the text ( three on each side)
- throw that away vo angry
- animation last scene
Fig.2.1 '5 Second rule' slides
Week 6:
Tuesday, February 9,2021
We worked on finish the animation and send it to Mr. Shamsul for feedback.
Fig.2.2 Animation Second draft
Week 7:
Tuesday, February 16,2021
Mr. Shamsul's feedback just said to fix the background music but each of us watched the video for ourselves and pointed out things that we would like to change.
Mr. Shamsul's feedback just said to fix the background music but each of us watched the video for ourselves and pointed out things that we would like to change.
The changes we had to make:
act 1:
- the movement of the hotdog in the first scene, along with the walking movement
- Cait voice is too loud
- speed up the "are you referring to the 5-second rule bro" (just a bit)
- change the font color for the timer and title (so that it doesn't look like an outcast from the whole video)
- slow down the movement of the bacteria and hot dog in 0:39-0:54
act 2:
- Laughter of Julia child ( after narrator stops talking)
- clear the black outline outside act2
- the resolution for drumstick (1:07-1:09)
act 4:
- the hand is cut off (2:09-2:11)
- layering problem 2:19
- hand movement is a bit too fast (C looks like he's tryna hit somebody lol) 2:30-2:35
act 5:
- glitch at 3:17 and also there's a funny line under C's hand
- a mouth under a mouth (B) 4:01
We fixed what needed to be fixed and on Sunday did the final adjustments before submitting.
Fig.2.3 Final Assests
Fig.2.4 Final Scenes
Fig.2.5 Final Project
Feedback
[Week 1]:
- Mr. Shamsul suggested making sure we have enough data and evidence to make our narrative. Find 5W1H, counter-argument, and defend evidence.
- Mr. Shamsul suggested we try to add more data about the people who believed in the disinformation. How it affected the community? (show sayings or research of people don’t wear a mask) and How it affects the US/ around the world? ( show statistic).
[Week 2]: - Mr. Shamsul liked our new topic and the script. He just suggested we add the expressions the characters make and the sound effect we will add.
[Week 3]: Mr. Shamsul said that our style and color scheme fitted our topic. For the storyboard, he suggested we think about the transition from 1 scene to another, add a sound effect
- Act 2: add a short trivia scene who is Julia child
- Sparks ( does that means the food is clean?)
- Act 4 need more visual details
- Act 5 (back to the first scene) - rewinding animation
[Week 4]: The characters look very flat add shadows and highlights. The food color looks more vibrant than the characters so try to make them similar.
[Week 5]: My sister looked at the video and the background music was very distracting, the quote was hard to read as it went by too fast. Maybe you could list down the symptoms.
- Cynthia's friend: VO is not clear (volume up), the text is too fast, and maybe add subtitles?
- Caitlyn's Parents: Animation and Illustration was good but VO was too quiet and the Impostor scene has no purpose.
[Week 7]: Mr. Shamsul - This looks like the final. Everything looks fine. I would suggest you find different background music that is suitable for the video. The one that you use doesn’t feel right.
Reflection
Observations: One observation I made with this project was that the more we watched our final video draft, the more things we find need to be fixed. Since everyone has their perspective on the storyline, when I think the animation does justice to the plot, others might not. So, we made sure to ask our friends and family to watch the video to see if the video's message was successfully getting across.
Findings: One thing I learned while doing this project was the importance of the storyboard. In the beginning, our storyboard wasn't very detailed and was just an overview of our plot. This made my job as the illustrator of the group much harder as I didn't know what part would have what movement. After getting feedback, we all took our time and revised the storyboard to make it more detailed, and with this, I was able to come up with all the scenes much quicker, and it made it clear to the animation group what to animate.
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